Försöker komma tillbaka till verkligheten och förbereda mig inför tentan nästa vecka. Här nedan låter jag er ta del av en lite speciell definition av PR...
If a guy tries to impress a girl by telling her how cool HE is,
that‘s SALES PROMOTION.
If a man tries to impress her by telling her how beautiful and
fascinating SHE is, then that‘s ADVERTISING.
If she falls in love with him because she has heard from
SOMEONE ELSE what a cool guy he is – then that‘s PR.
Alwin Münchmeyer
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